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by Donald S. Passman
Who Hires the Producer?

Until about ten years ago, record companies routinely hired
the producers. However, one day they woke up and found their
in-house lawyers spending so much time negotiating producer
deals that it was costing them a fortune. So they hit on the
brilliant idea that the artist should hire the producer, which
has not only shifted the paperwork burden to the artist, but
has also shifted the financial burden to you. Let's analyze
the issues separately.
 The question of who does the paperwork to hire a producer
is really a question of whether you or the record company
bear the legal fees for negotiating the producer's deal. Can
you guess which arrangement is better for you? Can you also
guess which one is very hard to come by?

Who Pays the Producer?

Remember, in an all-in deal, you are responsible for the producer's
royalties, regardless of who actually contracts with him or
her. This is a much more serious issue than it may appear
at first glance because the producer may be entitled to royalties
before you are recouped under your deal with the record company.
This means you could owe money to the producer at a time when
the record company doesn't owe you anything. This means you
could have to write a check to the producer from your own
pocket. This is not a good thing. Let's take another look
at the example we gave in our last issue:

| Units Sold |
150,000 |
| Producer Royalty |
x $.10 |
|
$15,000 |
| Less Advance |
- $10,000 |
| Net Payable |
$5,000 |

Notice that the producer is owed $5,000, but 150,000 units
times the artist's $0.60 rate comes to only $90,000, meaning
that the $120,000 recording costs have not yet been recouped.
Now remember we talked about how the artist is responsible
for paying the producer's royalties in an all-in deal. If
you put these two points together, you'll see how the artist
is obligated to pay $5,000 to the producer, but the artist
is getting no money because he or she is unrecouped. A major
bummer.
 And the situation can get much worse. Watch this Parade
of Horribles: The artist may have received substantial advances
in which the producer did not share. For example, if the artist
spent $120,000 on recording costs (as in our example), and
got another $100,000 as an advance, the artist won't get any
monies until both the recording costs and the $100,000 advance
are recouped. Meanwhile, the producer, who didn't share in
the advance, is owed royalties.
 So what happens in real life? Any producer who has the slightest
idea of what he/she is doing will insist on the record company
paying his/her royalties. Any artist who has the slightest
idea of what he/she is doing will insist on the record company
paying the producer's royalties. Any record company that
knows what it's doing (and they all do), will avoid this obligation
like the plague.
 It's simple enough to get the record company to pay the
producer after the artist is recouped. This is because there
are royalties from which it can deduct the producer's royalties.
This is also relatively meaningless because the artist then
has the money anyway. But it's when the artist doesn't have
the money that this issue is critical.
 If you have a reasonable amount of bargaining power, you
can get the record company to pay the producer and treat the
payments as additional advances under your deal. This makes
you further unrecouped, but it's vastly superior to taking
the money from your own pocket. If the company does agree,
it will insist on approving the producer's deal, so that the
amount it has to pay while you're unrecouped can't get out
of hand. Also, as your bargaining power declines, the sources
from which the record company will get these monies back increases
geometrically--not only will the company want to take it back
from your royalties, but it will also want to take it from:
- This album's budget--meaning they'll hold back
part of the money until either (a) the producer earns it
or (b) you flop so bad it becomes obvious the producer will
never get it.

- Your Mechanical Royalties--the royalties an artist
is paid by his record company for records sold.

- The next album's budget--assuming there is a next
album.

- Some record companies attempted to take first-born children,
but this practice died out in the late Sixties.
If you don't have much bargaining power, you're going to
end up giving the company whatever it wants in exchange for
an agreement to pay these royalties. Whatever it is, though,
it beats the hell out of writing a check or selling your prized
squeegee collection, so I suggest you take it. But don't let
them know I said so until after you fight valiantly.
Donald Passman is a Los Angeles-based
music attorney with the firm of Gang, Tyre, Ramer & Brown.
Specializing in music business law for over 20 years, his
clients include major publishers, record companies, film companies,
managers, producers, songwriters, and artists such as REM,
Janet Jackson, Quincy Jones, Tina Turner and Green Day. On
a regular basis, we will be excerpting from Mr. Passman's
best-selling book, "All You Need To Know About The Music
Business."
 From "All You Need To Know About The
Music Business" by Donald S. Passman. ©1991, 1994, 1997
by Donald S. Passman. Reprinted by permission of Simon & Schuster,
Inc.

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